TAYLOR SWIFT BAD BLOOD MUSIC VIDEO The music video by Taylor Swift, both a performative and narrative style of music video, is a prime example of how intertextuality is incorporated and intertwined into media texts. Intertextuality– Anything connecting this text with another text, for example Toby Foxes other games or games in similar genera. Intertextuality exists in a range of films and television shows and therefore displays just how common it is for this to occur. An example of intertextuality is within the films Shrek which was distributed by DreamWorks… The term Intertextuality refers to the process of creating references to any kind of media text via another media text. It is a possible, but not essential, intertextual relationship that if recognized, the connection will slightly shift the understanding of the text (Fitzsimmons, 2013). A prime example would be Californication by Red Hot Chili Peppers, which the entire music video is essentially just several levels through a fiction video game. The movie Shrek is a mixed up fairy tale, the ogre ‘Shrek’ (Mike Myers) who is usually a bad guy is the main character or in a fairy tale sense our “prince charming”. Optional Intertextuality means it is possible to find a connection to multiple texts of a single phrase, or no connection at all. People know that their desk can get easily cluttered, and that things like… My point is, intertextuality is most closely associated with postmodernism, which is a relatively new movement, but the practice of intertextuality has been around for ages. DVD or David Tennant version is available on youtube Both films use optional intertextuality, ensuring that if the intertextual references are understood, the meaning of the film may shift (Fitzsimmons 2013). The boxes say, "Your desk isn't cluttered enough", "Put the memo where we'll see it", and "Here's something else for you to lose". Intertextuality can be separated into three types: O Obligatory O Optional O Accidental Interxtuality maybe achieved by employing the following techniques: O Allusion O Quotation O Parody O Pastiche Different Staging Modalities Staging A definition… O Staging is the position of the acting area in … (To be perfectly clear, there are other types of intertextuality that the author, musician, etc. As a relatively new artistic medium video games tend to be intertextually rich. For Fairclough the bottom line is a hegemonic analysis of intertextuality. Since it is… The #1 most classic example: James Joyce’s Ulysses exhibits intertextuality because it’s a retelling of Homer’s Odyssey. Optional intertextuality. It's only a flesh wound The connections you make between your experiences, your memories, and the art that you consume is absolutely unique to you. :)) as well as Cavafy's poems in general. There are examples of intertextuality in this advertisement for Office Depot. It is a possible, but not essential, intertextual relationship that if recognized, the connection will slightly shift the understanding of the text (Fitzsimmons, 2013). An example of such a text that possibly owes its survival to a dedicated fandom is South Park (1997-). In Scream, the intertextuality and understanding towards Halloween is paramount in understanding the conventions in this genre. For example, I note that Fairclough's (1992) approach to intertextuality analysis does not include carnivalesque, but instead gives it a different (and still useful) twist. In the movie Shrek perhaps the entire movie is a giant example of intertextuality. Optional intertextuality has a less vital impact on the significance of the hypertext. Barthes's essay, along with other theoretical essays in the same decade, by Julia Kristeva, for example, inaugurated the concept of intertextuality and the practice of intertextual reading. Intertextuality has taken on a variety of meanings. An example of this is movies which have been largely influenced and shaped by existing texts or films that have come before it. Haunted House 2 is a perfect example of intertextuality being used. From what i had learned about Intertextuality is that it can occur in anything, so whether it is a film, movie or in a crappy blog, whatever. [6] As we decided to have a similar moral therefore this is known… Intertextuality in Critical Discourse 279 My focus for this example is upon interdiscursivity (constitutive intertextuality) within a framework of hegemonic struggle and change: upon the social condi- tions and mechanisms for the emergence of a new discourse type which is constituted through a novel configuration of existing types. This was one of the major strategic features of poststructuralism and is a continuing touchstone in the Humanities. Intertextual figures include: allusion, ... textualization can be relatively explicit—for example, when one text directly quotes another—or relatively implicit—aswhenthe“same”genericmeaningisreartic-ulatedacrossdifferenttexts. Many media texts use intertextuality to engage and attract audiences. Optional message CAPTCHA * A clear example of South Park’s intertextuality can be seen in the third episode of the tenth season ‘Cartoon Wars’ (2006) and the follow up fourth episode ‘Cartoon Wars II’ where it is announced that a family guy episode is going to air with the Muslim prophet Muhammad as a character. WHAT DOES INTERTEXTUALITY MEAN? This scene in itself is a remarkable example of intertextuality, as throughout the scene, the recognisable ‘Mission Impossible’ theme song can be heard. In relation to the intertextually rich medium, this paper will explore the complex interdependent relationship that video games share with cinema and analyse Grand Theft Auto: Vice City… Less demanding ref erences (optional intertextuality, also from Fitzsi mmons, 2013) are more common and allow readers t o enjoy a text without recognizing all the e xtra layers ; Optional intertextuality has a less vital impact on the significance of the hypertext. Intertextuality in Theory and Practise [online]. The use of optional intertextuality may be something as simple as parallel characters or plotlines. Intertextuality Intertextuality istheshapingofatext’smeaningby another text. Intertextuality: The process of creating reference to any kind of media text. Although both these terms seem similar to each other, they are slightly different in their meanings. For example, my blog subjects come from inspiration of Studio Ghibli. It also makes the audience have a good sense of recognition. It can include an author’s borrowing and transformation of a prior… A piece of media obviously needs to come from inspiration. Above is a power-point explaining what is Intertextuality,i have discussed the use of Intertextuality in both films and music videos. An example of this can be taken from many episodes of The Simpsons, for example in the clip below, the show replicates the very famous scene from Alfred Hitchcock’s ‘Psycho’. It also makes the audience have a good sense of recognition. Optional intertextuality has a less vital impact on the significance of the hypertext. Intertextuality can be separated into three types: obligatory, optional and accidental (Fitzsimmons, 2013). [8] [ page needed ] The intent of the writer when using optional intertextuality, is to pay homage to the 'original' writers, or to reward those who have read the hypotext. For example, JK Rowling’s Harry Potter series shares many similarities with JRR Tolkien’s Lord of the Rings trilogy. Intertextuality definition: the ways in which texts are interrelated and meanings that arise out of this | Meaning, pronunciation, translations and examples The combination of references, along with the literary game that is offered, especially through intertextuality, makes Shrek an obligatory reference work. Interestingly, intertextuality operates on different levels and registers which vary from game to game. absolutely intends. Harry Potter and The Prisoner of Azkaban.London, Berlin, and New York: Bloomsbury. Intertextuality is the referencing or adaptation of another work in a separate body of work. It is a possible, but not essential, intertextual relationship that if recognized, the connection will slightly shift the understanding of the text. The doll that ‘Ray-Ray’ is attempting to kill is a clear representation of the doll from the 2014 horror film ‘Annabel’. Intertextuality quote: John Stuarts’ description of the music video “incorporating, raiding and reconstructing” is essentially the essence of intertextuality. The most common example of intertextuality is between the texts within the same series. We will incorporate Intertextuality into our short film. For instance, the brief Pirates of Penzance quote in Hamilton. Intertextuality and the context of reception: Hamlet – Act 3 scene 4 by William Shakespeare Intertextuality and the context of reception: Hamlet – How successful has Hamlet been Act 3 scene 4 by William Shakespeare Lesson plan Resources Copies of Hamlet texts (Optional) Hamlet film eg. [13] Optional Intertextuality means it is possible to find a connection to multiple texts of a single phrase, or no connection at all. Optional intertextuality. When you watch many of these movies and focus on the background you can see references to other movies by Disney and their affiliates. 1. For example, in Aladdin the genie is messing around and gets caught by a crab on his… One of the biggest examples of intertextuality that sticks out in my mind would be Disney Pixar movies. For instance, there are… As we came up with idea by watching candy king which gave us our idea and theme. The technical one: a term in semiotics, coined by Julia Kristeva in the 1960s. Bellow is an example of this in the form of a timeline, stretching from when an idea was first formed and then got adopted into other works. Rhys presents the wife of Mr. Rochester, who played the role of a secondary character in Jane Eyre. intertextuality is the concept of texts’ borrowing of each other’s’ words and concepts. Sara Martin 2014, ‘HARRY AND OLIVER: AN EXAMPLE OF (UNCANNY) INTERTEXTUALITY’, weblog post, 2nd October, Universitat Autònoma de Barcelona, Accessed: 22nd February 2016 Rowling, J. K. (2004). Many media texts use intertextuality to engage and attract audiences. On the other hand our prince charming in the movie is the role of the bad character. This is relying on knowledge that people already have. I define Intertextuality as the point where two pieces of media overlap. In the terms of literary theory is there no connection between, for example, part 1 and part 2 of the Harry Potter series. 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